UU直播

Montreal, March 14, 2019听鈥� In 2015, the creative and cultural industry accounted for 4.7 million North American jobs, totalling US $620 billion in revenue. More recently, in September 2018 alone, a total of 1,703 job offerings for executive production professionals were posted the US. By 2020, the labour market for executive production professionals in Canada is expected to reach close to 5,000 openings each year in various creative industries. Despite this growth, industry insiders say that professionals with the skills to plan, lead and manage complex creative projects are in short supply.听听

To remedy this situation, UU直播鈥檚 School of Continuing Studies is launching a brand-new one-of-a-kind program. The听Professional Development Certificate in Executive Production in Creative Industries听aims to put professionals working in creative industries 鈥攖echnical directors, technical staff, creative content developers, artistic and creative professionals 鈥斕齩n track to the executive producer鈥檚 chair with skills that go beyond mere creative production.听鈥淢ontreal has no shortage of creative talent, but what is missing in the industry is a program that teaches students the business of entertainment, and that鈥檚 what this program does,鈥� says Sylvain Gauthier.听听

Taught by industry practitioners with both local and international experience in executive production, this听professional development听program is designed to be completed in one year with part-time evening and weekend classes that allow听participants听the flexibility to learn without leaving their jobs. Classes cover such topics as:听

• Fundamentals of executive production听
• Project听and portfolio听management听
• Intellectual property management听听
• Contract creation听
• Financing and negotiation听听
• Brand management and marketing听听

Students in the program also choose from four specializations to prepare with industry-specific competencies they can directly apply to their work: live shows, film, events or video game production.听

As a hub of creativity, ingenuity and technological advancement, Montreal is perfectly positioned to accommodate this unique program. 鈥淢ontreal is home to companies like Cirque du Soleil, Moment Factory, Ubisoft, Sid Lee, and the city is world-renowned for its festivals,鈥� explains Mr. Gauthier. 鈥淲e have the talented people who create such amazing shows, events and听festivals, and this program makes some of that knowledge, acquired over decades, available to students.鈥澨�

Entry into the program requires a minimum of a bachelor's degree in any discipline or a DEC plus a minimum of two years of relevant experience in creative industries is needed to enrol in the program.听听

The full program details can be found at听.听

Free Info Session听

A free听event and听info session听entitled 鈥淭he Business of Entertainment:听Career Paths in Executive Production鈥� will be held by the UU直播 School of Continuing Studies听Thursday March 27听at 6听p.m. The event will听offer creative professionals looking to make it to the executive chair information听on industry trends and growth,听Outline the听skills听required听to lead creative projects,听explore听key听sectors where executive producers are being sought, as well as present the听brand new听program, required courses and听potential specializations. Details can be found at听.听

Situated in the heart of the city of Montreal on the main campus of Canada鈥檚 leading university, the UU直播 School of Continuing Studies offers innovative programs and cross-disciplinary curricula that aim to help students of all ages realize their personal and professional goals and thrive in a rapidly changing world.听听

Learn more at听听

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Contact

David Kynan, Senior Marketing and Communications Advisor听

514-398-2668听

david.kynan [at] mcgill.ca

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