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Linda Di Luzio

Title: 
Instructor
Linda Di Luzio
Contact Information
Email address: 
linda.diluzio [at] mcgill.ca
Alternate phone: 
514-260-6474
Unit: 
Global and Strategic Communication Domain
Group: 
SCS Course Lecturers
Language(s) spoken: 
English
French
Italian
Language(s) written: 
English
French
Degree(s): 

Ph.D. (Sociology)

LL.B. (Law)

Biography: 

Linda Di Luzio, Ph.D., LL.B., CAIP, FCRIC
Director, Market Insights, Bell

Linda has been working in the marketing research industry for over 20 years. Based in Montréal, Linda Di Luzio is currently the Director of Market Insights at Bell, Canada’s largest communications company. Since joining Bell in 2005, Linda has held various roles within the organization and, in 2013 took on the responsibility of leading a brilliant group of researchers and analysts. In this capacity, she is beyond proud of all the insightful contributions put forward by her team members for the betterment of the company, its customers and Canadians alike, most especially as it pertains to Bell’s commitment to mental health (Bell Let’s Talk) and creating positive outcomes for society, communities and employees (Bell for Better).

Prior to joining Bell, Linda held leadership roles at Vodafone New Zealand and Environics Research Group (now Illumina Research Partners). An academic at heart, she also teaches Marketing Research at UUÖ±²¥ since 2013. Teaching University students keeps her up to date with the latest industry trends as she is shaping the minds of future marketers and business leaders. Linda holds a doctorate in Sociology from The University of Calgary and a law degree from l’Université de Montréal.

Linda has served on various boards of the marketing research and insights industry in Canada such as the former MRIA (both the National and Quebec chapters) as well as the Insights Association. She currently sits on the Board of Directors of the Certified Analytics and Insights Professionals of Canada (CAIP).

She is fluent in English and French and can hold a conversation in Italian and Spanish. She is a voracious reader, a theatre enthusiast and a self-proclaimed travel junkie.

Areas of expertise: 

Market Research, Consumer Insights and Behavior, Leadership and Team-Building

Teaching areas: 

Market Research

Awards, honours, and fellowships: 

Fellow of the Canadian Research Insights Council (FCRIC) – 2024

The Top 50 Women Leaders of Montreal – Women We Admire – 2024

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