Note: This is the 2011鈥�2012 edition of the eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or click聽here to jump to the newest eCalendar.
Overview
Marketing : A systems approach to managing channels of distribution, including issues of channel design, channel behaviour, selection, motivation and evaluation of channels members, retailing and wholesaling.
Terms: This course is not scheduled for the 2011-2012 academic year.
Instructors: There are no professors associated with this course for the 2011-2012 academic year.
- Prerequisite: MGCR 352